I’m so excited! This is a BIG DAY!
Here I was, working away on an email newsletter for a cause-based community group I help with website development and marketing, head down and getting it done…
Author: Len Marshall
Len is the owner and Creative Director of Quiet City Design, a full-stack media marketing company based in Toronto, Canada. He is passionate about helping his clients leverage the internet to improve business online and offline. Those methods include website development and digital marketing as well as online review reputation management and online scheduling and appointment booking platforms for local business owners.
Are the hospitality and travel industries beholden to hospitality reviews?
Sure, hospitality reviews are important.
At times though, it sounds as if we’re beating a dead horse. There are plenty of companies in the hospitality and travel industry that don’t have a strong review portfolio.… Read more... “Hospitality Reviews: A Winning Marketing Strategy in the Travel Industry”
You’ve worked wonders for your customer.
Now it’s time to ask for their feedback. Which usually triggers our fears of rejection. Many of us take the easy way out.
We send out a quick email asking for a review.… Read more... “Want Amazing Reviews?
Make a Face-to-Face Request”
Does the word “solicit” make you cringe?
Since the days of the door to door salesmen, solicitation has become synonymous with an unwanted request.
But soliciting a review from a happy customer does not have to be a dirty transaction.… Read more... “Unlock the Post-Sale Review:
Personalizing Your Email Campaign”
Everyone is Searching
The internet has completely transformed business and culture. We’ve entered into an information golden age. You can find exactly what you’re looking for and a route to where you’re going in just a few seconds.… Read more... “How to Fully Optimize Your Google Business Profile”
Salespeople are compulsive liars.
That’s the general attitude consumers have towards sales teams. The view that anything and everything out of a salesperson’s mouth is a lie. That they’re looking to swindle you, to take your money.… Read more... “How Sales Teams Can Use Online Reviews to Convert Prospects”
Airbnb has grown into one of the top online marketplaces, global travel communities, and service platforms for individuals looking to book unique homes and experiences.
Airbnb users who are travelling can use the site or app to lease or rent short-term accommodations, including apartments, homestays, holiday cottages, hostel beds, villas, hotel rooms, even castles and treehouses.… Read more... “A Guide to How Airbnb Reviews Work”
Her doctor almost killed her…
That’s Wendy Wester’s claim. She went to see Dr. Alan Brown, an orthopedic surgeon, after her knee injury, when she was hurt skiing. Brown diagnosed her injury as an MCL tear.… Read more... “An Online Review Wake Up Call for Doctors and Lawyers”
Admit it.
You’d love to have an army of eager, passionate customers. The kind that tells anyone and everyone they meet about your business.
These customers are in love with your product or service.… Read more... “How Local Businesses Create Legendary Customer Relationships”
Getting listed on online business listing directories and sites is one of the most effective ways to boost your business performance on local search.
While having your own website remains crucial – as do traditional search engine optimization strategies like keyword research and link building – building and growing your online presence on local business directories and local listings sites can bring you closer to consumers who are looking for businesses nearby.… Read more... “51 Business Listing Sites and Directories for Local SEO”
